Product Overview
The Study Text will give you a thorough understanding of Strategic Management, and covers everything you will learn on your course. The book is packed full of essential information that will help you learn and understand key topics, including the analysis of organisational ecosystems, generating strategic options and making strategic choices, strategic control systems, and the creation of digital strategy to enable digital transformation within organisations.
Within the Study Text, you’ll find examples and activities to reinforce your knowledge, and supplementary materials to help you pass your exam.
All of our Study Texts are approved by CIMA.
Topics covered
- The strategy process
- Analysing the organisational ecosystem
- Generating strategic options
- Making strategic choices
- Strategic control
- Digital strategy
