BA1 covers the economic and operating context of business and how the factors of competition, the behaviour of financial markets and government economic policy can influence an organisation. It also deals with the information available to assist management in evaluating and forecasting the behaviour of consumers, markets and the economy in general.

The focus of this syllabus is on providing candidates with an understanding of the areas of economic activity relevant to an organisation’s decisions and, within this context, the numerical techniques to support such decisions.

Syllabus areas:

Macroeconomic and Institutional Context of Business

Microeconomic and Organisational Context of Business

Informational Context of Business

Financial Context of Business